A fundraiser that is straight down the line – no products to sell. ‘Donors’ simply agree to pay the amount that they uncover on a special ‘scratch’ book.
In a nutshell
Fundraising ideas: pre-printed booklets with dollar amounts hidden beneath scratch panels – donors agree to pay the amount they uncover.
Suitable for: all school, sport and community groups
Profit: 400%+ (raise $64 profit per book)
The Scratch’n’help booklet, image courtesy Fast Fundraising www.fastfundraising.com.au
Scratch’n’help books are essentially a more exciting way of asking people for cash donations. Rather than standing on the corner with a bucket asking for change, you approach people and ask them to agree to donate whatever amount they uncover when they scratch a panel on the special card.
There are 40 circles on each booklet, with amounts varying from 50 cents to $3. People may choose to scratch more than one circle to make a larger donation.
Each card makes a profit of $64.
Booklets can have customised front covers to promote your school, club or event – and you simply upload an image or design and choose the text you wish to use.
The fundraising process
Visit the Fast Fundraising website and click on the ‘order here’ page. Choose from one of three basic designs, or upload your own images to customise your own front cover.
There is no minimum order, but orders of 10 or more booklets make you eligible for bonus (free) booklets, effectively increasing your profit margin up to 500%.
Payment is made online and the booklets are shipped as soon as they are printed.
It is then up to you to distribute the booklets to students/members.
Worth mentioning
The circumstances under which the cards are used might alter the uptake. These types of cards work well in large groups and amongst strangers. People within the school or club community might be willing to donate more than 50c or $3 and you wouldn’t want to short-change your own fundraising capacity, but the cards could be used with high effectiveness at large scale events such as community markets, fetes and festivals and other places where there are large crowds.
You will still need to ‘sell’ your fundraiser to people – it will probably be marginally easier than outright asking people for cash donations, but this is effectively still what you are doing.
If children are using the booklets under these circumstances, it would be advisable for them to wear their school or club uniforms and always have an adult in attendance. A covered bucket with a hole in the lid allows the money to be collected, while not advertising how much cash is inside. Regular cash drops are recommended to ensure the safety of the children (and the money).
Decide whether or not the kids need a float – as not everyone will have exact change. That being said, people would probably be willing to donate the extra if they don’t have correct change.
The cards work on the principal that people are willing to help simply because of the pleasure of giving and they do not require anything in return for their money. That being said, the scratch cards would work extra well as a supplementary form of fundraising at another event – such as a quiz night or movie night, where donors are already receiving at least some entertainment or other fun for their money.
For more information
Head to the website at http://www.fastfundraising.com.au/
